Consumers are concerned about their privacy, and policies need to address those concerns while also creating the benefits that the organization expects to receive in return. Let’s look at some circumstances that need to be given consideration when it comes to privacy.

First of all, every culture has their own unique views on privacy. While there is no distinct evidence as to a reason why, it seems that “melting pot” cultures like in the United States, Canada, Australia and Britain, where immigrants abound, seem to have fewer concerns over privacy. Countries with a greater degree of uniformity – Germany and Japan, for example – seem to place a much greater degree of importance on online privacy. These cultural differences must be addressed when your organization is developing a policy on privacy.

Population density is another factor. While everyone in a small town will strive to know every other person’s business and think it’s odd if you aren’t willing to share, those in overcrowded cities value their privacy dearly and will fight against anyone who is trying to infringe on it. While people who live spread out in countries like Australia or the US frequently visit one another, people may be friends for years in crowded nations like Germany or the UK before they ever consider inviting one another to their home.

Another factor to consider is the type of government that the person is used to living under. Someone living under a communist leadership such as in China will never give a second thought to online privacy. Having someone looking over their shoulder seems natural. In the US and Europe, governments are looked to for privacy protection, and corporations are viewed as the bad guys for trying to take it away. In particular, Germany and France have many laws to protect online privacy. The regulations reflect the attitude of many of their citizens.